The most fascinating topic..I feel..Discount..right from 5% to 75%.. its everywhere..all across the city..
across various brands..across various retail what people works..but only in SHORT TERM..Unique VALUE of discount is getting lost in the clutter of discounts..Discounts have to be there but how much & when to have is very important..Customer engagement has gone for a TOSS..

Customer Engagement is always & always going to be a major aspect for any business.
It worked before , it will work now & would always work…

Whats your take on this..